For mobile operators, getting to improve their understanding of how customers are using mobile data services is crucial. Intelligence on users, applications, devices, volume consumption and network usage is very important for maintaining high performance and exceptional quality in the services offered.

Extracting valuable service usage information from complex data networks however is not straightforward.

Sophisticated methods and tools need to be employed, allowing the mobile operator to effectively capture and process voluminous data streams and extract accurate, actionable operational intelligence that will enable delivery of quality services and provide useful business insights.